Ever more creative, positive and mischievous, the new WOOW collection takes to the open sea and across the Atlantic to the hustle and bustle of New York City.

All eyes are on the Big Apple, which cultivates myth and excess through concepts as generous as they are superlative:
SUPER CRUSH, SUPER EDGY, SUPER CITY, SUPER DUPER, LOOK UP, ON FIRE, SPEAK EASY, RUSH HOUR, BIG APPLE..

A freshness and energy that makes you want to let go and be surprised... all the while giving the best of yourself!